chengdu wine & food show

chengdu, china

A winery tradeshow event with 400,000 attendees held in Chengdu China; one of the fastest growing wine markets in the world. The Robert Mondavi Winery building was replicated in a life-size booth with the Tokalon vineyard backdrop, timeline of the life and accomplishments of Robert & Margrit Mondavi, including a tasting room and educational experiences.

The 92nd, China Food and Drinks Fair was held in Chengdu, China, one of the world’s fastest growing wine markets. We worked with the Robert Mondavi Winery to create a booth featuring a backdrop that was a life-size replica of their To Kalon Vineyard. Also featured was a timeline showing the life and accomplishments of Robert and Margrit Mondavi, a tasting room, and various other educational experiences.